Nightclubs and Ratios

People who work in nightclubs use the term ratios like it’s a word as common as valet.  But ratio to the average person doesn’t mean what it means to a person working in nightlife.  A ratio is simply the number of women to men.  You always want to aim for a higher ratio. 

It’s much more to anyone’s advantage to have more girls with them than guys.  If it’s a group of all guys, it either takes longer to get in, costs more, or requires bottle service for entry.  This is fine, obviously guys like to have their boys nights out.  Ratios aren’t necessary, they just make getting in the door easier in every way. 

This is because there consistently are always more guys who seem to go to bars and clubs than girls.  It’s very easy to have too many guys.  And too many guys, otherwise known as a sausage party or sword fight, are notoriously just not fun for the guys or the girls.  The ideal party for both guys and girls is to have more girls than guys if possible.  It’s just psychology.  So ratio is critical and the first thing judged in Hollywood nightlife in order to avoid a scene with too many guys and barely any girls.  This can kill a night because people just won’t be excited to come back. 

Even whenever you pay ‘baller’ VIP status prices for bottle service, still the first question you are asked is what is your ratio.  This is because even when getting bottle service the ratio still matters!  You would assume that if paying VIP prices for premium service that it shouldn’t matter who you bring, hell you should be able to bring monkeys if you wanted for some bottle service prices.  But that is not the case, on any given night, any given club, ratio almost always affects even bottle service prices.

This shows how important ratio really is.  The ideal night for any nightclub is to have the problem of too many attractive girls.  This is the nightclub gold standard, because it is not easy to attain.  It happens, it’s just not a given that it will and nightclubs need to strive for it nightly.  So when somebody asks your ratio, now you can understand why it’s important.